Routine Active

Studio Lisa proudly partnered with Routine Active, founded by Eveline Kroese, to shape their brand identity and develop a tailored web design. Our collaboration resulted in a seamless website that not only embodies Routine's essence but also enables Eveline to manage it effortlessly.
Band
Routine Active
Client's name
Eveline Kroese
What we worked on
Branding
 / 
Website
 / 
Email flows
Some visions

For this project, "Routine," the goal was to create a brand that is both bold and community-focused, seamlessly fitting into daily life while exuding a high-end feel. We chose two typefaces: Outfit for its modern, clean lines, and Domaine Display Italic for its elegant flair. Titles are set in uppercase to command attention.

The brand colors are soft and neutral, ensuring that the focus remains on the sportswear. The logo is powerful and distinctive, featuring a playful touch with the inverted 'N,' balancing strength with a sense of fun.

That's what she said

I couldn't be happier with how "Routine" turned out! Working with you both was a joy. Your regular check-ins and collaborative approach made the process smooth and enjoyable. Thanks for your amazing work and for making this project a success. Looking forward to our next adventure together! - Eveline

We are visualizers, here are some of our visions.

SJUMO
Routine Active
Vive
Studio Noos
Dr Blend
Bloomon